Free · Certificate included

AI for Social Media Content

Generate a month of on-brand social posts in a single sitting.

35 min Beginner 7 modules Pass 80%

For: Nonprofit leaders and staff using AI

What you’ll learn

Build a monthly content calendar with AI in one sitting
Write on-brand captions, hooks, and hashtags that earn engagement
Repurpose one story across many channels with a single prompt
Use AI images responsibly — and know when to disclose them
Define and reuse a brand voice so AI sounds like you
Measure what works and keep the human authenticity line

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Course outline

1
Where AI fits in nonprofit social media
Most nonprofit communicators are a team of one — juggling the newsletter, the website, and every social channel between meetings.
5 min Quiz Interactive
2
Build a month of content in one sitting
A content calendar is just a plan of what you will post, when, and why.
6 min Quiz Interactive
3
Captions, hooks & hashtags that earn engagement
A great nonprofit caption follows a simple shape: an emotional hook, the impact in plain words, and one clear action.
5 min Quiz Interactive
4
One story, many posts: the repurposing engine
The biggest time-saver AI offers nonprofits is repurposing: take one strong story — a volunteer’s testimony, a program milestone, a newsletter article — and spin it…
6 min Quiz Interactive
5
AI images: basics, ethics & disclosure
AI image tools (Canva’s generators, Adobe Firefly, and others) can produce backgrounds, abstract graphics, icons, and design elements in seconds.
6 min Quiz Interactive
6
Brand voice & scheduling tools
The reason AI sounds "generic" is almost always that nobody told it how you sound.
5 min Quiz
7
Measuring engagement & holding the authenticity line
AI helps you produce more — so the discipline shifts to measuring what actually works and protecting the authenticity that makes nonprofit content special.
5 min Quiz Interactive

Sources & further reading

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